Privacy Policy

At mysite-name, we are committed to protecting your personal information while you use our professional makeup and beauty services across England. This policy explains how we collect, use, and safeguard your data in compliance with UK GDPR and the Data Protection Act 2018.


1. Information We Collect

We collect information necessary to provide our makeup services, including your name, contact details, skin type information, allergy details, preferred makeup styles, and payment information. This helps us deliver personalised beauty experiences and manage appointments effectively.

We collect technical data through our website analytics to improve user experience. This information is anonymised where possible and not linked to your personal identity without explicit consent.


2. How We Use Your Information

Your data enables us to deliver quality beauty services and includes:

  • Processing makeup appointments and managing bookings
  • Recording skin type details and product preferences
  • Managing allergy information and safety requirements
  • Processing payments and managing service billing
  • Communicating appointment reminders and updates
  • Maintaining service preferences for future appointments

We handle your information responsibly, using it solely for your beauty service requirements and essential business operations.


3. Skin and Allergy Information

Your skin type details, allergy information, and product sensitivities are stored securely and treated as highly confidential. We maintain these records to ensure safe product selection and appropriate treatment approaches.

Skin and allergy information is accessed only by our beauty team and is stored on secure systems with restricted access. We maintain this information for 2 years after your last appointment.


4. Before-and-After Photography

We may take photographs for service records, technique documentation, and with your explicit consent, for professional portfolios. Separate written consent is required for any images used in marketing or social media.

Photography is managed respectfully, with images stored securely and used only according to permissions granted. You may withdraw consent for image use at any time.


5. Data Security Measures

We implement industry-standard security protocols to protect your personal and health information. All client data is stored on encrypted systems with access limited to authorised team members. Physical consultation forms are securely stored and shredded when no longer needed.

Our makeup team follows strict confidentiality agreements regarding client information and personal preferences.


6. Product Preferences and Service History

We maintain records of your preferred makeup styles, product choices, and service history to provide consistent experiences across appointments. This information helps us understand your preferences and improve service personalisation.

Service preference information is maintained as part of our quality assurance process and is accessed only by the beauty team.


7. Legal Basis for Processing

By booking our makeup services, you consent to us processing your information as outlined in this policy. This includes processing necessary for service delivery, allergy management, product selection, and business administration.


8. Third-Party Data Sharing

We may share your information with trusted third parties only when necessary to deliver our services, such as payment processors for transaction handling, and product suppliers for allergy-specific requirements.

All third-party providers are bound by strict data protection agreements compliant with UK GDPR requirements. We never sell your personal information or beauty preferences to other companies.


9. Your Data Protection Rights

Under UK GDPR, you have the right to:

  • Access personal information we hold about you
  • Request correction of inaccurate personal data
  • Request deletion of your personal data
  • Object to processing of your personal data
  • Request transfer of your data to another provider

To exercise these rights, contact us at: [email protected]. We respond to all valid requests within 30 days.


10. Data Retention Period

We retain your personal and service data for as long as necessary to fulfil our services and legal obligations. Makeup service records are typically maintained for 3 years after your last appointment to facilitate rebooking preferences, unless you request earlier deletion.

Financial records are retained for 7 years for accounting and tax compliance purposes. Skin and allergy information is reviewed annually for relevance.


11. Policy Updates

We may update this privacy policy periodically to reflect changes in our services or legal requirements. The current version will always be available on our website, and we will notify you of significant changes that affect how we process your data.

Last updated: October 2025